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Often businesses rush to grow rapidly by offering sales promotions, only to see these promotions fail to succeed in their sales objectives and goal customers. The temporary boost in short time period sales could also be attributed to extremely price-sensitive customers on the lookout for a deal, quite than the long-term loyal customers an organization wants to domesticate. Failure to take action may be pricey when it comes to dollars, profitability and status. Determining which advertising communication methods and tools to make use of and the way best to combine them is a challenge for any marketer planning a promotional technique. These salespeople, then, might miss opportunities to develop a broad base of potential clients that could generate larger sales revenues in the long term. Salespeople can tailor their presentations to suit the wants, motives, and conduct of individual customers. A salesperson can gauge the customer’s response to a sales approach and immediately regulate